This is my second consecutive post on my most recent social media marketing initiative, and it picks up where my 30 January (2014) post left off.
I started this blog...goodness, it’s been over two years ago now. Rarely do I receive a comment, but I do get
visitors—this I know from the stats Blogger provides me.
Shortly after starting my blog, and in keeping with popular social media marketing strategy, I signed up for a Twitter account. For a long time, the account just sat there, primarily because I didn’t know
what to do with it. I kept writing my blogs, writing my
books—publishing my books and going more and more in debt and occasionally
visiting Twitter to look at the tweets. Rarely did I respond to anything
because I wasn’t sure I should. But people did follow me—based on my profile, perhaps?
Certainly not because I was an engaging individual, but I followed those folks back. I attracted and was attracted to
conservative, state rights, tea party folks. Every once in a while a
well-meaning Republican/conservative "type" would state how Black folk should abhor
the Democratic Party since that was the party of disfranchisement and racism
and the KKK, and the Republican Party was the party of freedom. I think to
myself, "The bane of our founder’s
Republic was the party of freedom?”
Okay, I’ve digressed a little
here, but I do have a point. Regardless of how you feel about the Democratic
and Republican parties of today, there’s a lot of history between then
and what those posts imply, and I do have a basic knowledge of that history
and an unfailing prejudice when it comes to the South (I’m pro—and I wonder if
those people realize there was a Northern wing to the Democratic Party, which
was....) Oh, never mind; that’s not my point. My point is that I comment when I see such. And guess what
I have discovered? Anytime I interact: favorite, re-tweet or comment, whether folks
agree with me or not, my Blogger stats go up. So, take note you budding internet
marketers, there is a definite correlation between participation on one social media
platform and its impact on those it’s linked to.
Based on that long, drawn-out “analytical”
discovery, I decided even more social media interaction was in order, hence the
internet marketing course thru Education 2 Go (Ed2Go) discussed in my last post.
The course covered the five big social
media platforms: Facebook, Twitter, Pinterest, Linkedin, and Google+; I have fledgling
accounts at all. I have finished the course, but I’ve just started honing my
“social media” plan. My intention is to go back through the course notes and
flesh out each platform vis-à-vis Loblolly Writer’s House. I’ve started with
Google+ (see the sidebar?), and I’ve added reciprocal buttons
to several pages on my website. I’m supplementing the bare-bones Ed2Go course
with a copy of Jesse Stay’s Google+ Marketing for Dummies. I’m in the
process of going through his book page by page building my platform, using
what’s relevant and cogitating what I don’t understand. I’ll figure it out; I’m
only halfway through the book. Besides, I think I should have read Google+ for Dummies first and learned the mechanics before
attempting to master exploitation.
I will follow up with my Google+ progress
and eventually the other platforms. So far, I've created some Google+ circles
and been placed in circles and joined a handful of communities—I even found one
on secession! I’m interacting and
seeing activity in my blog stats. Maybe one day I’ll even get a comment. In
the meantime, I’m going to continue my base strategy of weaving writing and
publishing content as well as history notes into this blog. Hope you’ll be back
and thanks for reading.